NFDA attended the 2026 NADA Show in Las Vegas on February 3-6. Our annual attendance once again provided delegates with an unparalleled look into the global automotive industry. The show delivered an overwhelming wealth of information, from focused working group sessions covering every imaginable automotive topic, to an Exhibition Hall brimming with international exhibitors showcasing innovations across AI technologies, cars rotating 30 feet in the air and more. NADA 2026 truly offered everything needed to stay ahead in today’s rapidly evolving market. Participating in discussion sessions alongside industry representatives from around the world highlighted the UK’s position as a global leader in automotive. Whether addressing technician recruitment and retention or evaluating the influence of Chinese manufacturers on the UK market, delegates left with a renewed sense of pride in the country’s forward-thinking approach. Plans are already underway for next year’s NADA in Orlando, and early enquiries from those interested in joining the trip are warmly welcomed.